tHE CAROB
Carob is the fruit of the carob tree. It has an elongated pod shape, is naturally sweet, and turns a dark colour when ripe and ready for harvesting.
Originating in the Middle East and, according to historical accounts, spread by the Phoenicians, carob thrives masterfully throughout the Mediterranean basin.
Although Portugal is not part of the Mediterranean basin, it has the perfect climate and soil for the development of the carob tree. Today, it is considered one of the world’s three largest producers of this rich raw material.
But it is at Carob World where the magic happens!
Blossom
(Sep-Nov]
Unripe beans
(Dec-May)
Ripe beans
(Jun-Sep)
Carob World sources its carob from the Algarve, processing and producing it in Faro, the capital of Portugal’s southern region.
After being harvested using traditional methods, the pods go through the first processing stage: mechanical crushing to separate the pulp from the seeds. Next, the pulp undergoes roasting and milling, where it is ground into a fine powder.
Finally, the carob powder reaches the hands of Carob World’s food engineers, who use it in their renowned recipes, including carob bars, snacks, spreads, and other products
This is not Chocolate!
This is Carob!
© CarobWorld, Inc. 2023.